Are your AdWords campaigns losing profit?

As a freelancer I often come across small business owners that are disappointed with AdWords campaigns and tell me things like, “I have tried Google AdWords campaigns and it doesn’t work for me.” When I ask how long they ran their campaigns they usually reply just over a month. In any life cycle you need to learn to walk before you run specially with AdWords. ROI campaigns require testing and maturing before they become profitable. You seldom start out running profitable right from the start.